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Benefits

Market Differentiation

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Stand out and ahead of your competitors as a progressive purveyor and supporter of GenuOliveOil™ certification. Consumers seek and are willing to pay a premium for certified products.  GenuOliveOil™ certification compliance offers a unique topical marketing opportunity for your brand..

Market Access

GenuOliveOil™ is based in the United States.  The GenuOliveOil™  certification will be aggressively promoted to the largest consumer market in the world (as well as the European and Pan-Pacific markets).

Loss Prevention

Reduce the losses realized due to food fraud (substitution, dilution and mislabelling), supply chain fraud, inventory distress and crises related revenue pressures.

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